We discussed the rise in popularity of fast food joints in urban centers of Vietnam (read Saigon and Hanoi) and there doesn't seem to be much stopping people from digging the stuff. Just like in the U.S. kids nag their parents to take them for fast food. It's fashionable, tasty and fun.
The government would love for kids to just say "no" (remember Nancy Reagan's anti-drug campaign in the 1980s?) but that's easier said than done.
Read more from the 2/27/08 story in the Vietnam New Service